Social media marketing (SMM) is economical and advantageous in increasing global reach, building brand presence, and fostering brand relationships which lead to increased sales down the line. So, if you need a little motivation to optimize your social media strategy, here are 5 ways SMM can help your business grow.
A lot has happened this past year and as usual, that applies to Instagram as well. If the last time you looked at your social media strategy was sometime this past summer, we’re sorry to inform you that your tactics may be outdated. To help you prepare for the new year and your best Instagram year yet, here’s everything you need to know for a killer 2023 Instagram Strategy!
The Silver Linings Group is extremely proud of the passionate community of small business owners that we’ve cultivated. To celebrate, we’re starting a new series that showcases this month’s stand-out client and shares some key social media marketing strategies that have made them so successful. So, here’s how we helped Rago Brothers gain over 58k new followers and reach over 3 million impressions over the past 18 months.
The Silver Linings Group is extremely proud of the proactive and passionate community of small business owners and entrepreneurs that we’ve cultivated. To celebrate, we’re starting a new series that showcases this month’s stand-out client and shares some key social media marketing strategies that have made them so successful. So, here’s how we helped Yoga Psychology grow to over 25,000 followers and gain over 210,000 impressions in the month of July.
Creating social media content is a full-time job! Whether you’re a social media manager who curates content for a client, or an entrepreneur running your own social media pages, we all run out of ideas sometimes. This list of 30 Instagram content ideas is a simple and easy way to help you spark some creative juices!
If you are exhausted because of social media but are scared that if you take a step back, the accounts will stop growing and the business will fall apart, then we have news for you…don’t worry, it’ll all be fine. Take a step back, take care of yourself, and come back with a stronger and more sustainable strategy for long-term growth. Here are 5 steps that you can take today to help with social media burnout as a small business owner.
As a small business owner, social media marketing is probably an important part of your overall marketing strategy. With Instagram now bolstering its new search function, now is the time to get ahead and start implementing search engine optimization (SEO) into your social media content. Here are four tips that you need to take to optimize your small business’s Instagram account for increased exposure.
In case you missed it, Instagram’s Creators account just released the details behind exactly how their reels algorithm works! Reels are one of the most effective ways that you can get your content in front of new audiences and here’s exactly how you can take advantage of this function to explode your growth.
The Silver Linings Group is a strategic digital marketing and social media management agency based out of NYC. We specialize in working with small businesses, brands, and individuals within the wellness, lifestyle, and retail spaces.
We're straight-shooters and hybrid thinkers; creative dreamers and logical analysts. We're health and wellness enthusiasts that walk the walk AND talk the talk. Learn more about who we are.
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