Earlier this month, Instagram rolled out grid pinning. This new feature allows brands, businesses, and creators to “pin” or essentially save up to three of their feed posts to the top of their grid. So if you’re a small business owner or entrepreneur looking to leverage this new feature, here’s the The Ultimate Guide to Instagram Grid Pinning: what is grid pinning, how to do it, pinning strategies, and additional tips + tricks!
This just in: Instagram is now testing full-screen feeds! It seems like every few weeks, Instagram changes something up. While this may be great for innovation, it can be pretty challenging to navigate as a small business owner using social media as part of their marketing strategy. But don’t worry, we’ve got your back! Here’s exactly what the update includes and how you can begin to create content for Instagram’s full-screen feed.
Creating social media content is a full-time job! Whether you’re a social media manager who curates content for a client, or an entrepreneur running your own social media pages, we all run out of ideas sometimes. This list of 30 Instagram content ideas is a simple and easy way to help you spark some creative juices!
Instagram Live…one of the most intimidating features that the social media platform has to offer…While going live can seem like a lot to manage, it’s actually one of the best strategies that you can use as a small business owner to build engagement, connect with your followers, establish your brand, and sell offers. Here’s exactly why you should be going live on Instagram and 5 tips to help you create a successful strategy.
With an estimated 1.074 billion monthly users worldwide, Instagram is one of the leading social media marketing platforms for small businesses to build recognition and expand their customer base. If you’re new to Instagram, planning on converting your personal account to a business account, or are looking to uplevel your business’ social media presence, this ultimate guide to Instagram will help you leverage the platform for more revenue.
As a small business owner, social media marketing is probably an important part of your overall marketing strategy. With Instagram now bolstering its new search function, now is the time to get ahead and start implementing search engine optimization (SEO) into your social media content. Here are four tips that you need to take to optimize your small business’s Instagram account for increased exposure.
Nowadays, Instagram users and brands look past follower and like counts towards other engagement metrics to signify whether or not an account is credible and follow-worthy. So, here are five mistakes that you might be making that are hurting your engagement rates, and five alternative techniques that you should implement instead!