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The Silver Linings Group is a small, close-knit team that is hugely dedicated to making a difference for your brand. With a focus on strategic digital marketing, we help our clients reach potential customers through relationship building, providing value, and being authentic to who they are.


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Over 500 million users post and watch Stories every single day and as a brand or business, having interesting Stories can help you stand out from your competition. Instagram Stories also open the opportunity to direct messages with your followers which helps immensely with conversions down the line. So here are five tips that we use to get more Instagram Stories engagement.

Social Media

5 Tips To Get More Instagram Stories Engagement

We’re back at it with another round of Instagram updates! If you’re in need of a quick refresher on the latest changes to the platform, here’s what’s new in March 2023: reels bonus payouts paused, meta verified, and broadcast channels!

Social Media

Instagram Updates: Reels Bonus Payouts Paused, Meta Verified, and Broadcast Channels

It’s 2020 and Instagram is going stronger than ever! Instagram is known as a highly visual and creative space, but in 2020, the app will be taking marketing and business interactions to a whole new level. Here are 5 Instagram trends that will keep your 2020 content strategy relevant!

Marketing Tips

5 Instagram Trends to Watch Out for In 2020

There’s a whole slew of information out there on how to grow your Instagram account and gain followers. We’ve taken the liberty of simplifying it down to the Top 7 Tips on how to increase your brand presence. From hashtags to influencer collaborations, here are our recommendations on how to get your content out there… while remaining true to yourself!

Marketing Tips, Social Media

7 Ways to Grow Your Instagram… Authentically!

The Silver Linings Group is a strategic digital marketing and social media management agency based out of NYC. We specialize in working with small businesses, brands, and individuals within the wellness, lifestyle, and retail spaces.

We're straight-shooters and hybrid thinkers; creative dreamers and logical analysts. We're health and wellness enthusiasts that walk the walk AND talk the talk. Learn more about who we are.

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Whether you're just starting to build your brand or are looking to scale it, we've got business package for you!

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