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The Silver Linings Group is a small, close-knit team that is hugely dedicated to making a difference for your brand. With a focus on strategic digital marketing, we help our clients reach potential customers through relationship building, providing value, and being authentic to who they are.


Nowadays, Instagram users and brands look past follower and like counts towards other engagement metrics to signify whether or not an account is credible and follow-worthy. So, here are five mistakes that you might be making that are hurting your engagement rates, and five alternative techniques that you should implement instead!

5 Mistakes That Are Hurting Your Instagram Engagement Rates