- Hannah, Rago Brothers
The Rago Brothers team are masters in the art of leather repair and combine old-world craftsmanship with state-of-the-art equipment to deliver superior results.
Rago Brothers wanted to work with SLG to help grow their social media presence to in-turn grow their business.
In 18 months we grew the @ragobrothers account by over 58k followers, averaging in over 3.2k followers a month…100% ORGANIC.
Meaning $0 was spent on paid ads or boosted content. While we can’t give away our Rago magic secrets, we can share a little more about what our team focused on...
With the strategic content created we began leveraging viral videos to grow the community & create a cohesive, appealing visual presentation.
We put together ongoing shot lists so we could create visual content that informed the ICA of exactly what services Rago offers, and their capabilities reaching existing and new clients.
Sharing the business's backstory through strong (yet personable) copy allows the account to be relatable, humanized, and creates connectivity.
Here are some key tactics that allowed us to consistently grow this account...