CATCH Canine Trainers Academy is a nationally recognized dog training school that helps aspiring trainers turn their passion into a professional, purpose-driven career through flexible, science-based education.
We partnered with CATCH to lead their organic social media strategy and execution, transforming their platforms into a consistent driver of visibility, engagement, and high-intent traffic.
project details:
Social media strategy & deveLopment
Ongoing full-scope social media management across all platforms
strategy & development:
CATCH had strong content but lacked structure and conversion pathways.
We implemented a video-first, campaign-driven strategy aligned with their core offers, transforming their social content into a scalable growth channel.
Agency responsibilities:
- Strategy Development: developed and executed a top-of-funnel content strategy designed to increase reach, attract new audiences, and drive qualified traffic
- Scalable Video Ecosystem: built a scalable video-first content system optimized for Instagram, TikTok, and YouTube, with cross-platform repurposing
- Conversion Optimization & Funnel Mapping: implemented conversion-focused content strategy and tracking to ensure alignment with core offerings of workshop and course enrollments
a sneak peek at our kpis for the past 90 days
TikTok:
Higher-quality interactions and shareability which signal potential for future scaling
Higher-quality interactions and shareability which signal potential for future scaling
Instagram:
Massive gains in reach, traffic, and clicks. Acts as our main driver for discovery + conversion
Massive gains in reach, traffic, and clicks. Acts as our main driver for discovery + conversion
Youtube:
Repurposed content feeding long-term sustained discovery
Repurposed content feeding long-term sustained discovery
397K total reach across all platforms
Facebook:
Expanding our presence and reach on the platform
Expanding our presence and reach on the platform
full scope social media management:
We manage the entire pipeline of CATCH’s organic social media presence, combining creative execution with performance-driven strategy.
Every piece of content is designed to support both brand growth and business outcomes.
Agency responsibilities:
- Content Strategy & Execution: monthly content strategy, planning, and execution across Instagram, Facebook, TikTok, and YouTube
- Audience Engagement: cultivate audience connection through content that invites interaction, builds trust, and fosters a sense of community around the brand
- Analytics & Optimization: performaance tracking, reporting, and ongoing optimization based on reach, engagement, and conversion metrics
content strategy, community management, analytics, and publishing key components of our social media management services
