Business referrals are when an existing client or someone in your network recommends your business to a new prospect. Referrals help to build a loyal customer base, save money on advertising, and grow your business in a sustainable way. So here’s everything you need to know about referrals.

Instagram Reels are an important component of a comprehensive social media strategy. If you’re hoping to build brand recognition or drive sales through Instagram, here’s are 10 tips to help you get more Reels views in 2024.

Templated customer service responses help your customers find the answers that they need while saving you a whole bunch of time. Here are 5 customer service templates that you can use for better social media management.

Instagram Stories is one of the platform’s most favored features as it allows individuals and brands to showcase a more authentic side to them. So, here’s the lowdown on Instagram Story metrics that matter and how to use the analytics to inform your social media strategy.

UGC, or User-Generated Content, is rapidly becoming the preferred social media marketing tactic for businesses. It’s cost-effective, drives sales, and builds brand reputation. So, what is UGC and how can you get started? Here are 5 types of UGC that your brand should be including in its social media marketing strategy.